Periscope has only been on the social media scene for a short time, but since its inception it has led an exciting life.
Before its official launch, the live streaming app was acquired by social media giant Twitter, and since its 2015 release, 10 million users have signed on, with 2 million of those being daily active users. Now with 200 million broadcasts — equating to 100 years worth of video — Periscope really is a force to be reckoned with. It’s no surprise that competitors like Facebook have tried to emulate Periscope.
Clearly there are many adopters of Periscope and its fellow live streaming technologies; still, some businesses struggle to see how to best use the platform. We’ve found it to be a valuable tool in our content marketing arsenal.[bctt tweet=”Check out tips for integrating Periscope & live streaming in your content marketing arsenal!” username=”turnupthesem”]
Check out our recommendations for integrating Periscope into your content marketing strategy!