Your customers are overpowered by data. At no other time in history have people had as much information thrown at them as they do right now. 90% of the data that currently exists was made in the last two years. Around 571 new sites are created each minute. Furthermore, the normal searcher remains on a website page for less than three seconds, just long enough to look at 1/4 of the content on the page. Read More
Your clients are overwhelmed by information. At no other time in history have humans had access to as much data as they do right this second. Ninety percent of the information that now exists was created in just the last two years. 571 new websites are created every minute. And the average person stays on a webpage for less than a minute, reading only one quarter of the text of the page.
So how do you get their attention? In a world of information overload, how do you ensure that your website stands out and gets your business’s message heard? One of the best ways is to make sure that your website is brain-friendly, meaning that the information you’re trying to convey is designed to be easy for the brain to process. When you focus on developing your website at this level, your set your business up for success.