What is Linking?
Linking is when another business website mentions your website with a clickable link. Links are generally created by business owners who have a page where they list other businesses that they recommend; they may also refer to a site as experts regarding a particular subject in their content, and blog owners often post links to other blogs they enjoy reading or that they see as experts. Links can also appear in the website’s page content internally, externally or through the use of logos and photos. Think of each link as a vote that the search engines count toward your website's search ranking and visibility benefit. It is important to understand that each vote (link) is weighted based on the quality of the site you are receiving a vote (link) from. Getting links from link schemes or web spammers will be punished by the major search engines.
Why is Linking important?
Having another website display a link to your website is like finding the buried treasure. It’s very helpful in SEO, as Google crawlers will see your site as more reliable and full of good content if others are linking to you. The more your URL is linked online, the more likely it will appear in search engine results and the more your business will grow.
Free Local Search Consultation.
Call (816) 527-8371 or (913) 732-4120
Link Quality
When it comes to web content, what matters is not the number of links you get, the number of articles you write, nor the number of pages that you publish. What’s important is getting links from quality sites in your industry. Remember, when deciding the importance of your site for search rankings, search engines put emphasis on the quality of sites that link to you. You can count on our SEO experts to work tirelessly to provide your site with quality links.
Creating Links
While linking is great for your website, it’s also not that easy! There’s not an automated service that will get your website linked. Feeble or self-seeking requests don’t work well either. While there’s not a “magic way” to get others to link to your website, we use solid white hat SEO techniques and principles that have provided positive results for our clients.
Free Local Search Consultation.
Call (816) 527-8371 or (913) 732-4120