Category

Holiday Marketing Strategy

Facebook Graphic 5 - Cards Against Humanity

How to Make $71,145 Selling Absolutely Nothing

By | Branding, Copywriting, Holiday Marketing Strategy | No Comments

Typical Black Friday sales are all about convincing consumers to purchase products by offering deep discounts.

Chicago-based Cards Against Humanity has turned that whole concept on its head for three years running, with this year’s Black Friday “sale” really taking the cake.

If you haven’t already heard, here’s the gist of their 2015 Black Friday offering: for $5, customers got absolutely nothing.

And they made $71,145 off of the gimmick.

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How to Create a Successful Holiday Marketing Strategy

By | Holiday Marketing Strategy, Marketing Campaign | No Comments

As the holiday season quickly approaches its busiest time, it’s important to make the effort to create a standout holiday marketing campaign. The holiday season tends to be when people spend the most money on everything from gifts to food, decorations, and services. The trick is to give potential customers a reason to choose your business over the multitude of others vying for their attention in flashing lights. Marketers know that this is the ideal time to use the seasonal holiday fever to your advantage, with the help of a great holiday marketing strategy. Here’s how:

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