Business owners: have you been confused recently by an email from Google asking you to publish your website? This may seem like an offer that’s too good to be true. That’s because it is. Google offering a free website is not what you think, nor does it necessarily mean anything good for your business. Read More
We live in the age of social media titans. Facebook, Instagram, Twitter: these are some of the most familiar names in the social platform pantheon. Even business owners with the tiniest bit of internet savvy know that social brand promotion is essential. However, your relationship with social media is like a marriage: sometimes you need to think of new ways to keep everyone content and interested. Keep your followers engaged and they’ll always come back for more. Read More
Your customers are overpowered by data. At no other time in history have people had as much information thrown at them as they do right now. 90% of the data that currently exists was made in the last two years. Around 571 new sites are created each minute. Furthermore, the normal searcher remains on a website page for less than three seconds, just long enough to look at 1/4 of the content on the page. Read More
Have you heard about the “Buy Local” Movement? It encourages cities and towns to support small businesses in their area instead of large corporations. Small business owners need to do all they can to make sure their company is being found by customers who prefer to support the movement. One of the best ways to do this is with up-to-date business listings. Read More
We live in a fast-paced digital age. More and more users are focusing more on how quickly they can get the results they need. Google has matched this need for speed by announcing that they will make page speed a ranking factor when users search on mobile. In honor of this new announcement, we’re looking at three ways page speed can help your business, besides just getting the information quickly to your customers. Read More
Many businesses try to take advantage of Google’s local search algorithm by using underhanded tactics to try to improve their rankings. As a result, users are often spammed and become frustrated. Learn about these spam tactics here, how to identify them, and how to avoid them. Read More
It’s the newest word to describe someone who promotes places and things on social media: influencer. Facebook recognizes that these folks can be a brand’s best friend. The social media platform wants to start facilitating relationships between brands and influencers with their new Brand Collabs Manager. We’re digging into this Facebook dashboard to see what makes it tick and how it can help your brand. Read More
It’s a common problem for the average social media user: how and when to use hashtags. Hashtags are the best and quickest way to get your brand out there to new users. You can use hashtags to improve your engagement, audience, and even sales. Find out how you can make this nifty trend work for your business: Read More
If you’ve ever thought about starting a blog, you’ve heard of WordPress.com, but are you familiar with WordPress.org? The former is the site a personal blogging site, but the latter is a content management system (CMS) that is highly preferred by developers for building websites. Turn The Page proudly uses WordPress to build all of our custom websites. Discover why we have so much love for this CMS: Read More
Since Facebook acquired WhatsApp in 2014, the messaging app has seen enormous growth. Over 60 billion messages are sent globally every day. WhatsApp is starting to become a tool that businesses can use to reach new and existing customers and grow their brand. Read More
